Culture and its effects on advertising

8 12 2009

I made my first trip to Las Vegas last week and there was tons to observe from a cultural perspective. This picture below I think encapsulates the culture of Las Vegas.

It’s striking to see how the unauthentic is so openly accepted in Vegas, while everywhere else, we are constantly struggling to prove that we’re the real authentic!

Interesting to note what effect such a culture would have on advertising in the city.

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